Categories
Blogging

Anorexic web writing

A good article on some of the things that make web writing insipid and inspiration to do better: Reviving Anorexic Web Writing by Amber Simmons (2007)

Categories
Reading

Reading on the web

The famous answer by Jakob Nielson to “How do users read on the web?” is “They don’t.” Very few web users read written web content word-for-word. Instead, they scan the page searching for the information they want. However, I question this finding. The eye tracking study which showed people scanning for information on the page […]