“The medium is the message” according to Marshall McLuhan. I haven’t read any of his publications myself, but recently listened to an audiobook of The Next Story: Life and Faith after the Digital Explosion by Tim Challies in which he discusses this concept.
In a nutshell, the idea is that every medium of communication carries with it inherent constraints which determine how the content carried by that medium will be created, transmitted and received. So the way in which we receive a message is partly determined by the medium through which we receive it (i.e., text versus TV, or blog versus Bible).
My musing over this stems from a concern over whether I might be unwisely using my time writing a blog? I tend to justify it to myself with two reasons:
- Writing these posts gets me thinking more deeply about ‘God-stuff’ than I would do otherwise.
- It serves the Body of Christ to have God-glorifying content on the internet.
However, I cannot say with absolute certainty that God has ‘called’ me to blog. I could write in my own notebook in order to think deeply about God without inflicting my musings upon the world. I am not even certain that what I write is of any benefit to the Body of Christ.
So I have two questions:
- Is it possible to truly honour God with the medium of a blog?
- What is the best way to use a blog to glorify God?
Question 1 is basically a yes/no question. Question 2 may require some explanation: the format of a blog determines how the message is received. Some of the ways in which the format affects the message is that readers of web pages tend to skim rather than ponder; many blogs are entertainment so this colours how people read all blogs; there are technical constraints on how a web page can be displayed, limiting how it can look; a blog must always be viewed through a gadget (computer, ipad, phone); and so on.